Closely is an effective LinkedIn automation tool designed for sales and marketing professionals who need to scale outreach efficiently. With cloud-based automation, a built-in B2B contacts database, and email verification features, it provides a streamlined approach to managing LinkedIn interactions.
While it may lack some integrations found in other tools, its simplicity and reliability make it a valuable choice for LinkedIn-focused networking.
My Experience with Closely
As a digital marketer often working with LinkedIn outreach, Closely offered a quick and straightforward setup. I tested Closely’s campaign management features to streamline my outreach, using its template options for message sequences. The cloud-based functionality allowed me to work without keeping LinkedIn open, a unique feature that enhances convenience.
For instance, I set up a connection request campaign targeting local property professionals. With Closely’s automation, I scheduled messages to connect and follow up without manual intervention, saving me valuable time each week.
The simplicity of Closely’s interface was another standout feature. The tool guided me through creating campaigns with pre-built templates, which I could customize as needed. During my trial, I noted a minor lag with the CRM feature when handling large datasets. Still, Closely’s overall reliability in LinkedIn automation helped me focus on relationship-building instead of time-consuming manual tasks.
Pros and Cons
Pros
- Cloud-Based Automation: Operates without LinkedIn being open, reducing the need for browser extensions.
- User-Friendly Interface: Low learning curve and easy campaign setup.
- Integrated Contact Database: Access to 143 million B2B contacts.
- Message Sequencing and Templates: Automated follow-ups with customizable templates.
- Reliable Customer Support: Known for responsiveness and troubleshooting help.
Cons
- Limited Integration Options: Fewer third-party integrations compared to similar tools.
- CRM Loading Speed: Slight delays when managing larger responses.
- Basic Safety Features: Doesn’t offer advanced safety features like Expandi.
- CSV Import Issues: Occasional issues when importing contact lists from CSV files.
Core Features of Closely
Cloud-Based LinkedIn Automation
Closely is entirely cloud-based, so users can run campaigns without needing to keep LinkedIn open. This feature allows more freedom, reducing interruptions and minimizing the risk of LinkedIn account suspensions. Key automation features include:
- Automated Outreach and Connection Requests: Streamlines LinkedIn networking by automating connection requests.
- Built-in LinkedIn CRM: Tracks interactions, responses, and campaign metrics within the platform.
- Email Verification: Ensures emails within contact lists are active, minimizing bounce rates in email outreach.
Campaign Management and Message Sequencing
Closely supports multi-channel campaigns across LinkedIn and email. The tool offers pre-built message templates that users can customize to create a personalized tone for outreach. Campaigns can be set to run in sequences, so initial messages and follow-ups are sent automatically.
Key Campaign Features
- Automated Sequencing: Reduces the need for manual follow-ups by scheduling outreach.
- Template Customization: Adjusts message templates to fit specific campaign goals.
- Real-Time Tracking: Monitors response rates and engagement metrics.
Comparison with Competitors: Closely vs. Expandi vs. SalesRobot
| Feature | Closely | Expandi | SalesRobot |
|---|---|---|---|
| Platform | Cloud-based | Browser-based | Cloud-based |
| Safety Features | Basic | Advanced | Enhanced safe mode |
| Integrations | Limited | Multiple | Native CRM |
| Account Security | Standard | Advanced | High priority |
Advantages Over Competitors
Closely’s cloud-based setup provides a unique advantage over browser-based tools like Expandi, allowing it to operate independently of LinkedIn’s website. It also benefits from an integrated contacts database, reducing the need for third-party lead sources. Its straightforward interface makes it an attractive option for sales teams looking for an intuitive solution.
Limitations Compared to Competitors
Closely has basic safety features compared to Expandi, which includes advanced safeguards against LinkedIn account suspensions. Additionally, Closely’s limited third-party integrations may restrict flexibility for users seeking a more interconnected CRM.
Built-In Mini-CRM Functionality
Closely’s mini-CRM is designed to serve as a lightweight LinkedIn-focused CRM. It allows users to manage interactions and track campaign responses within LinkedIn’s ecosystem. While it’s not as comprehensive as traditional CRMs, it provides essential functionality for social selling.
| Feature | Closely | Traditional CRMs |
|---|---|---|
| Focus | LinkedIn-centric | General sales management |
| Integration | Cloud-based | Broad platform support |
| Automation | LinkedIn-specific | Covers various channels |
| Contact Management | Built-in contact database | Custom database building |
Closely’s CRM capabilities are best suited for LinkedIn-focused outreach rather than complete sales cycle management. Users needing full CRM capabilities may prefer to integrate Closely with other CRM solutions for additional tracking.
Lifetime Deal Pricing for Closely
User Feedback and Final Impressions
Positive Aspects
Users highlight Closely’s time-saving benefits and effective customer support. Many have noted improvements in close rates, with some reporting up to a 25% increase. The no-limit LinkedIn connection request feature is particularly appreciated by those needing to scale network growth.
Areas for Improvement
Some users report the need for automatic withdrawal of old connection requests to avoid outdated follow-ups. Loading speed within the CRM, especially with larger datasets, is another area users noted for improvement.
Best Use Cases for Closely
Closely is particularly suitable for:
- Sales Professionals: Ideal for reps looking to increase connection rates without manually tracking responses.
- Marketing Teams: Useful for campaign automation and tracking prospect engagement.
- Business Development: Facilitates LinkedIn prospecting with minimal manual work.
- LinkedIn Networkers: Allows automated network growth and engagement without extensive oversight.
The tool is well-suited for users who rely heavily on LinkedIn for lead generation and social selling.
Final Thoughts: Is Closely Right for You?
Closely offers a streamlined approach to LinkedIn automation with cloud-based functionality, an intuitive interface, and reliable customer support. While it may not include extensive third-party integrations or advanced CRM features, its core functions make it an effective choice for professionals looking to optimize LinkedIn outreach.
For those seeking simple automation for LinkedIn-focused campaigns, Closely’s cloud-based platform and user-friendly design provide a valuable tool to save time and scale outreach. If you need a solution that integrates with multiple CRMs or offers enhanced safety measures, you may need to consider alternatives. However, for LinkedIn automation that’s easy to manage and ideal for growing networks, Closely is a solid investment.
️🔥 Limited Time Deal
Why Getting Closely?
- Cloud-Based Automation: Operates without LinkedIn being open, reducing the need for browser extensions.
- User-Friendly Interface: Low learning curve and easy campaign setup.
- Integrated Contact Database: Access to 143 million B2B contacts.
- Message Sequencing and Templates: Automated follow-ups with customizable templates.
- Reliable Customer Support: Known for responsiveness and troubleshooting help.
